Integrated Tourism Marketing & Media Services FY27 - ERTD

Background

The Eastern Regional Tourism District (ERTD) is seeking proposals for integrated tourism marketing and media services. The goal of this contract is to enhance regional tourism initiatives through strategic marketing efforts. The ERTD aims to engage a qualified agency that can align with their marketing goals and provide comprehensive support in various media-related activities.

Work Details

The selected agency will be responsible for the following services: - Strategic media planning - Digital media buying - Creative development - Analysis and reporting. These services should be designed to meet the organization's marketing objectives and support campaigns that promote regional tourism initiatives.

Period of Performance

The initial contract term will last for one year, from July 1, 2026, to June 30, 2027. There is an option to extend the agreement for up to two additional one-year periods, subject to mutual agreement between the parties involved.

Place of Performance

The services will be performed in relation to the Eastern Regional Tourism District, specifically at their office located at 92 Eugene O'Neill Drive, New London, Connecticut.

Bidder Requirements

All vendors are eligible to respond to this bid. There are no specific set-aside certifications or local requirements mentioned in the solicitation.