Media Buyer

Project ID: UCHC4-211660839 State|LocalOpportunities
Overview
AgencyUConn Health Center [CT]
Deadline05/29/26
Posted04/27/26
Estimated Value$500,000 - $2,000,000 (AI estimate)
Set AsideNot Provided
NAICSNot Provided
PSCNot Provided
LocationConnecticut
Description
Primary Latest Change

UConn Health seeks a full-service media buying agency to support organizational brand and business development goals across traditional and digital media platforms. Working with UConn Health and the UConn Health Community Network, the selected partner will inform approaches to reaching target audiences, advise on emerging approaches, be responsible for progress and campaign metrics, drive national media visibility, support institutional priorities, and partner with the UConn Health team and creative partners on the smart, effective and measurable placement of advertising.

Summary (Newest Update)

Background UConn Health, a State of Connecticut agency, is seeking a full-service media buying agency to support its organizational brand and business development goals. The contract aims to enhance visibility and outreach through both traditional and digital media platforms, aligning with the mission of UConn Health and the UConn Health Community Network. Work Details The selected media buying agency will be responsible for: - Informing strategies to reach target audiences; - Advising on emerging media approaches; - Tracking progress and campaign metrics; - Driving national media visibility; - Supporting institutional priorities; - Collaborating with the UConn Health team and creative partners for effective advertising placement. Period of Performance The contract will commence on April 27, 2026, and conclude on May 29, 2026. Place of Performance The services will be performed at UConn Health Center located at 16 Munson Road, Farmington, CT, 06030, United States. Bidder Requirements All vendors are eligible to respond to this bid. Bidders must submit their responses electronically via email to the designated Buyer by the specified deadline. Responses must include completed bid templates with all sections filled out, signed, and dated. Three professional references are required for evaluation.

Contacts
Contact nameMargaret Roy
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